Case Studies

From Idea to Product to Market

A snapshot of our work and clients we served to transform their business ideas into great digital products/services.

Our clients include start-ups, mid and large companies spanning across industries from India, USA, UK, Singapore, and Malaysia. We have delivered digital projects covering UX, web app and CMS development, creative and digital marketing services.








Fintech | Singapore

Idea to Prototype
The journey of idea to execution for an algorithm-based thematic investment portal, delivered through concept, UI-UX design and high-fidelity prototype development, helping to win investors’ attention.
Hospitality | UK


CMS Development
Website design refresh integrated with a CMS and a page builder tool, with drag-and-drop, AB/testing, lead-capturing and analytics features, giving the marketing team full control of website management.
IT & Networking | USA

Anuta Networks

uiconnect home page
Go-to-market Services
Lead generation through PPC/SEO campaign management with content and creative support (landing pages / banner ads) delivered by our digital experts, resulting in a 300% increase in marketing qualified leads (MQLs).
Fintech | India

SmartMoney (now Kubot)

Market research report
A forward-looking industry report, based on primary and secondary market research, for a mutual fund distributor attempting to carve out customers based in Tier 2 Indian cities. The report provided key insights and a way forward for the start-up to market its upcoming mobile app and website to prospective customers.
E-commerce | India


CMS Development
End to end delivery from wire-framing to design implementation and prototype development support in a multi-vendor collaboration environment managing different stakeholder expectations and ensuring brand consistency.
Energy & Utilities | India

8Minutes (now OV Energy)

MERN stack app development
Solar installation vendors’ aggregation and customer on-boarding portal with end-to-end application development and post go-live support.